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clients in the news
Whether it’s The Today Show, The Wall Street Journal or The Philadelphia Inquirer, we deliver results. Check out some of the buzz we generate for our clients.
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Fox Business: Power and Money Show
January 2012 - Gulf Oil
Gulf CEO: XL Pipleine Would Cut $0.20 of Gallon of Gas
David Asman hosted Joe Petrowski, President and CEO of Gulf Oil LP, to claim that because President Obama has decided not to immediately build the Keystone XL (KXL) pipeline and pursue additional domestic oil production, gas prices will increase as early as "the summer and building the pipeline could reduce gas prices in the long term by as much as "20 to 30 cents a gallon." |
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The Boston Globe
January 2012 - Gulf Oil
Gulf Oil is Looking to Become an Electricity Supplier
Northeast fuel distributor Gulf Oil LP plans to open a new division that will buy electricity and resell it in deregulated markets in which customers can shop for power suppliers. |
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Forbes.com
January 2012 - Caliper
7 Steps to Increase Self-Awareness and Catapult Your Career
Fifty years ago, Herb Greenberg introduced the Caliper assessment tool to help hiring managers with “job matching.” It took four years to create the initial test – a better predictor of who can sell – and has been revised 22 times since then, evolving as it’s been applied to more and more job functions. |
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Electrical Distributor
January 2012 - Thomas Industrial Network
New Strategy for Growing Sales
A conversation with Joe Lardieri of Thomas Industrial Network. |
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Early Show
December 2011 - Dancing Deer Baking Company
Great Holiday GIfts "Made in the U.S.A!"
Holiday Sweets: The Holiday Decorated Tin, Signature Holiday Brownie Sampler, Holiday Cake & Cookie Tower, and assortment of goodies were beautifully and proudly displayed as the first gift option in this "Made in America" gift guide segment. |
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CFO.com
December 2011 - NineSigma
On the Fast Track: NineSigma
Innovation -- as in, Where's the money coming from next? -- is an inescapable topic for most CFOs today. That includes Bill Chorba, CFO of NineSigma. He has one advantage, however: innovation is his company’s core product. |
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Reader's Digest
December - Dancing Deer Baking Company
The Well-Chosen Gift: 50+ Ways to Give the Perfect Present
Well-Fed: Dancing Deer Gift Boxes
The puckery Sweet Lemon Squares have just the right crackly crust. The Cappuccino Brownies have just the right chocolate-coffee balance. A gift box of either has just the right effect.
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Kiwi Magazine
December 2011 - Dancing Deer Baking Company
Holiday Gifts Galore!
For the love of lemon citrus fans rejoice! There's a ton of real lemon juice infused into these all natural Sweet Lemon Squares from Dancing Deer Baking Company. www.DancingDeer.com
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Woman's World
November 2011 - Dancing Deer
Win a Real Crowd Pleaser from Dancing Deer!
Spread the season’s cheer with the Holiday Crowd Pleaser Gift Basket from DancingDeer.com. Weighing in at nearly five pounds, this generous collection of treats is hand packed in two gorgeous deep red woven sea grass boxes and includes a scrumptious Chocolate Espresso cake and a generous variety of holiday cookies and brownies. Treat yourself now to a chance to win one of twelve!
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Smart Business
November 2011 - NineSigma
Andy Zynga Goes Outside the Four Walls at NineSigma, Inc.
If there was a way to generate time savings of 30 percent or grow 5 to 20 percent in a year, you would probably want to do it. But many leaders hesitate to do so even though there is a way.
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Boston.com - Global Business Hub Blog
November 2011 - MIT Sloan CFO Summit
Innovating Finance: The CFO isn't Just your Best Accountant
Jack McCullough is the Co-Founder and Co-Chair of the MIT Sloan CFO Summit, an annual one-day event (on November 17th this year) that brings together financial executives from around the world to discuss the changing role of the CFO and “Where Finance Meets Innovation.” It will explore how businesses are looking to expand revenue and market share in today’s environment, and how the CFO's responsibility are at the forefront of this innovation.
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Chicago Tribune
October 2011 - Arborjet
Tree-loving homeowners chip in to battle ash borers
When Sam Moser first learned about the path of destruction waged by the emerald ash borer, he looked at the shady ashes lining his quiet Arlington Heights street and shuddered.
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Bloomberg
September 2011 - Equilar
Advisers May Use Equilar's Atlas to Wood Facebook-Skipping CEOs
Equilar, a provider of executive compensation data, is offering those who manage money a social- networking tool to attract high-net-worth clients.
Financial advisers at 10 nationally ranked brokerage firms have joined Equilar Atlas, which officially goes live today and contains professional profiles of about 250,000 chief executive officers, board members and executive directors at almost 5,000 public companies and 5,000 nonprofits, according to David Chun, CEO and founder of Redwood City, California-based Equilar.
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NBC Chicago
September 2011 - Beth Aldrich
Lunch Box Makeover
The kids are back in school and we have some lunch ideas for you to pack for your kids. Healthy Lifestyle and Nutrition Expert, Beth Aldrich shares some tips on healthy and fun snacks.
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Trend Hunter Eco
September 2011 - RainPerfect
Rain-Harvesting Hoses
Sunlight is the Only Resource the RainPerfect Water Pump Uses. This neat device is perfect for gardening green thumbs who hope to make their green space as genuinely sustainable as possible.
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SmartMoney
September 2011 - Maguire Associates
Do Online College Caluculators Reveal True Costs?
A new law requires colleges to offer online calculators to tally up the "net cost" of getting a degree. But do parents need a Ph.D. to use them?
For parents, the obvious step is to use the calculators but take them with a grain of salt. Most colleges' sites have a long list of questions about family assets and test scores, which can seem tedious to go through. But Linda Maguire, vice chairperson of research firm Maguire Associates, suggests wading through it all to get the most accurate estimates. "There is a range remember, these are estimates, not a promise," she says.
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Handy Magazine
August 2011 - RainPerfect
Gear
Rain Harvest: Get a double-dose of eco-friendliness with the RainPerfect solar-powered rain barrel pump from ITT Corp ($139.)
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Lawn & Landscape Magazine
August 2011 - Arborjet
New Products
ACE-jet is a micro-injectable, broad spectrum insecticide used for the management of insects that damage trees and landscape ornamentals.
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Financial Times
July 2011 - ThomasNet Industrial Network
Suppliers Switch Tactics to Hold onto Customers
Small US industrial companies that supply components for some of the world’s biggest manufacturers have turned to a range of new customer-service techniques – from cutting the time they take to complete an order to communicating with customers via Facebook and Twitter – amid intensifying competition in the manufacturing supply chain.
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Boston Globe
July 2011 - Hot Seat: Polhemus Savery DaSilva
Projects Build on Classic N.E. Style
Peter Polhemus and his partners at Polhemus Savery DaSilva Architects/Builders are known for building structures in some of the most picturesque spots in New England.
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New York Times
June 2011 - Thomas Industrial Network
The Best Connecting with Clients Through the Power of Tech
The Web site capabilities of Riten Industries, a 78-year-old maker of tools that hold industrial parts while they are being produced, allow the company to do more than just display its products.
Riten’s site, enhanced with computer-aided design, makes it possible for customers to modify a part to meet specific needs, said Andrew Lachat, who owns the company. The software, by Thomas Industrial Network of New York, effectively provides remote self-service at any hour of the day.
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Popular Mechanics
June 2011 - AquaCharge
The Best Tools from the 2011 National Hardware Show
ITT Corporation Rule AquaCharge - It weighs just 3.6 pounds, but ITT Corporation's Rule AquaCharge ($90) is no pipsqueak pump. Able to operate partially or fully submerged, it can move 200 gallons of salt or fresh water on a single nickel-metal-hydride battery charge. Use it to bail canoes, empty wet-dry vacs or sop up a soggy basement.
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Boston Globe
May 2011 - Gulf Oil
What Fueled Recent Drop in Gas Prices?
Memorial Day weekend typically ushers in summer gas price increases along with the summer vacation season. Not so this year. Gas prices fell 15 cents last week, bringing the average for a gallon of unleaded to $3.85. Joseph Petrowski, chief executive of Framingham-based Cumberland Farms Gulf Oil Group, said he expects prices to fall further, dropping below $3.50 a gallon by July 4.
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Wall Street Journal: Venture Capital Dispatch Blog
May 2011 - MIT Sloan CIO Symposium
CIO's Dilemma: Making Business Apps User-Friendly
While the average employee at many big companies longs for business applications that are as simple to use as Facebook, the chief information officers responsible for that software are frustrated, too.
“We don’t like to be told that your interfaces look like they’re the 1960s,” says Mark Egan, CIO of VMware Inc. Egan was a panelist at the annual MIT Sloan CIO Symposium at the Massachusetts Institute of Technology in Cambridge, Mass. Cloud computing, cyber security and social networks were among the topics at last week’s event.
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Woman's World
May 2011 - RainPerfect
Win a RainPerfect Pump!
Your lawn and garden will grow even "greener" when you disconnect the watering hose from the spigot and use a new solar powered RainPerfect pump system.
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St. Louis Post-Dispatch
March 2011 - Eagle Pack
Parkway West Alum is Ready for Her 11th Iditarod
Zirkle likens herself to a coach or trainer, responsible for the health of her team. She has placed a priority on caring for her dogs and teaching others to do the same, even if they're just lying on the couch. She has touted proper nutrition, especially Eagle Pack food.
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Inhabitat
March 2011 - RainPerfect
RainPerfect: Rainwater Recycling System With a Solar-Powered Pump
Disconnect that garden hose from your faucet! We’ve found a much more eco-friendly alternative that harnesses the power of the sun and the gift of rain to store life-giving water for your plants. RainPerfect is a solar-powered pump system that collects seasonal rainwater in a barrel and then pumps it using a NiMH battery that’s charged by a 3.5 kW solar panel.
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Cape Cod Times
February 2011 - Polhemus Savery DaSilva Architects Builders
Honors
Peter Polhemus, president and CEO of Polhemus Savery DaSilva Architects Builders in Chatham, recently received the 2010 National Custom Home Builder of the Year Award from the National Association of Home Builders at its 2011 International Builders' Show in Orlando, Fla. This was the first time that the award has been presented to an individual who is both a builder and an architect who leads an integrated architecture and construction firm.
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Green Investing
February 2011 - RainPerfect
RainPerfect Solar-Powered Rain Barrel Pump
Here's a green gadget that can help homeowners conserve water and cut down on their electric bill.
RainPerfect is a solar-powered pump for use with rain barrels. The RainPerfect pump system enables homeowners to more fully utilize off-grid water harvested in rain barrels by providing enough pressure to power a garden hose spray nozzle, or run low-pressure sprinklers. |
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Boston.com
January 2011 - Mac-Gray
Digital Laundry is Here, Mac-Gray says
It could be a lazy college kid's salvation: A laundry room that sends text messages to let you know that the rinse cycle is over and it's time to collect the wash.
That's one feature of Change Point, a new payment and monitoring system from Mac-Gray Corp., a Waltham company that manages nearly 90,000 laundry rooms nationwide. Some of those laundry rooms are located in off-campus student housing, others in apartment and condominium buildings, Mac-Gray said. |
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Waterstechnology
January 2011 - Confluence
Funds to Get Back Offices in Order
Kirk Botula, executive vice president and chief operating officer at Pittsburgh, PA-based Confluence, a provider of investment data management technology, gives his take on why hedge funds and mutual funds plan on cleaning up their back offices as a result of the regulatory environment. |
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Med Ad News
January 2011 -Partners+simons
Clear and Truthful Education
Ed Feather, senior brand director, Partners+simons, discusses how comparative effectiveness research will change pharmaceutical marketing and physician education. |
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Today Show
December 2010 - WellPet
Holiday Gifts for Your Furry Friend
The Today Show was pets, pets, pets the morning of December 20th with Wendy Diamond and her dog Lucky sharing their recommendations for purr-fect pet presents, including "natural snacks" from Wellness and Old Mother Hubbard. |
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Boston Business Journal
August 2010 - Maguire Associates
An A for Enrollment: Area Colleges Hold Their Own in Drawing Students
This year, fewer students have changed their minds, said Kathy Dawley, president of Maguire Associates, a Concord higher education consulting firm.
“It is, in a, way puzzling. We all anticipated coming into the second full year of recession-related outcomes for families that we might begin to see more of a public preference, particularly for in-state students, but that has not come to fruition,” Dawley said. |
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NECN.com
July 2010 - Arborjet
Arborjet's Precision Weapon Against Invasive Beetles
First Worcester, now Boston have been hit by the tree-munching Asian long-horned beetle. But a company here called Arborjet has a precision weapon aimed at killing the bugs before they kill the trees. |
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Network Computing
April 2010 - Voltaire
Interop: Weaving New Fabrics
I sat down and said, with a grin, "Infiniband is dead." Asaf Somekh VP of marketing and Christy Lynch, director of corporate communications for Voltaire, took the shot well, but my comment framed the conversation in a way that was useful. |
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Better TV
March 2010 - Wellness Natural Food for Pets
Wellness on Better TV
Warner secured an in-studio appearance for Andrea Arden on this nationally syndicated program produced by Better Homes and Gardens TV from the NYC studios. Wellness and brand spokesperson Andrea Arden, accompanied by Lovebug the adorable puppy, were stars of the March 26th nationally syndicated broadcast of Better TV . The segment, is available online at http://www.better.tv/ - “Pet Trainer to the Stars”, and Andrea offers advice on helping our pets achieve true wellness with Wellness! (It’s been posted to the Videos page of the site as well). |
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Financial Times
March 2010 - Outsell, Inc.
US Online Ad Spend to Overtake Print
US online advertising and marketing spending will overtake print this year as traditional media spending continues to decline, according to a study.
Online spending is forecast to rise 9.6 per cent to $119.6bn, while print spending will fall 3 per cent to $111.5bn, according to a survey of 1,000 advertisers by Outsell, a publishing research company. |
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Dallasnews.com
March 2010 - PawSafe
PawSafe Products won't Poison your Pooch
Sure we love 'em, but there's no denying that our pets can make a mess. Paw prints on tile floors, nose prints on windows.
But is cleaning up those messes harmful to our dogs and cats? PawSafe Household Cleaners get rid of the question mark with products that are free of problematic chemicals and harsh odors for pets that love to lick floors, toilets, windows and other surfaces. PawSafe products are made with natural plant-based surfactants and citric acid. |
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Mass High Tech
February 2010 - Sayabit
Serial Entrepreneur Huang to Launch Syabit Document-Sharing Service
Ken Huang is helping to launch his third software venture in two years. Huang, a co-founder at Cambridge-based content sharing firm WebNotes Inc., last year launched Sayagle Inc., a mobile location-based service currently in private alpha testing. |
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North Adams Transcript
February 2010 - Cumberland Farms
Williamstown Food Pantry Sees Record Generosity
The most recent substantial donation the food pantry has received is $1,772 from Cumberland Farms, which held a fundraiser on Dec. 21, 2009 as part of the grand re-opening of its store on Main Street. |
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Businessweek.com
January 2010 - Maguire Associates, Inc.
Chicago's 42% Applicant Jump to Aid Harvard Rivalry (Update 1)
Admission rates are more than numbers in a ledger. They are a crucial tool in the business of U.S. higher education, so relentlessness about recruiting makes sense, said Jack Maguire, chairman of Maguire Associates Inc., a Concord, Massachusetts, consulting company. |
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Bostonherald.com
January 2010 - Former Furniture
Web Store Has Ex-Furniture of Hollywood, Sports Stars
Designer furniture dished off by Hollywood A-listers and other affluent sellers are mouse clicks away thanks to a sister act from Boston. Former Furniture allows shoppers to buy gently used, upscale furnishings from the likes of actors, producers, singers and pro-athletes at prices marked down at least a third from their original tags. It also offers new pieces from high-end manufacturers including A. Rudin, Gina B and Argent Custom Furniture that don’t deal with the general public. |
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TheStreet.com
November 2009 - Voltaire
Voltaire Strikes at Cisco
Voltaire CEO Ronnie Kenneth talks partnerships and products as the Cisco rival gears up for 2010.
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Boston Globe
October 2009 - Cabot
The Cheese Process
New Englanders will get a chance this weekend to follow the cheese-making process from cow to curd to cheddar as area dairy farms take part in Cabot Creamery’s “Open Farm Sunday.’’ |
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Boston Globe
October 2009 - Cabot
Cabot Taking Steps To Stay Sharp
For the first time in their 90-year history, Cabot farmers across the region are opening their doors tomorrow to try and drum up support for the Vermont brand best known for its naturally aged cheddar cheese. |
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Boston Herald
October 2009 - Wellness Natural Food for Pets
Even Dogs are Getting Food Allergies
“We realized all these dogs with hot spots, their owners didn’t realize they could be treated with food,” said Jean Lizotte, vice president of new products for WellPet, the parent company of Wellness.
Mocha, now 6, has been eating Simple Solutions for two years and been symptom-free. “He started to improve in the first few weeks,” Lovetere said. |
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NY Post
September 2009 - Marcal
Paper Prophet
The global environmental watchdog group has cozied up with giant paper companies that use very little recycled paper in their toilet paper, napkins and paper towels while it ignores a smaller company that uses 100 percent recycled paper, said the chief executive of Marcal, Tim Spring, which happens to be the smaller company in question. |
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Recruitment & Retention in Higher Learning
September 2009 - Maguire Associates
Despite the Economy, Discount Rates Help Most Students Attend Their Preferred School Type
Despite concerns that economic difficulties would restrict many highschool seniors’ college options, it appears that institutions’ use of flexible financial aid and strategic pricing have helped many students enroll in the kinds
of institutions they prefer, according to recent surveys by Maguire Associates. |
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Marc Gunther Blog
Contributing Editor of Fortune
August 2009 - Marcal
Marcal CEO: We're Greener and Better
Marcal Small Steps paper towels are not only made entirely from recycled paper. They sell for less – in some instances quite a bit less – than paper towels made mostly from trees by the industry giants. |
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Greentech Media
August 2009 - Hallowell International
Air Force Base Efficiency, One House at a Time
The government will be one of the largest customers for building retrofits. Hallowell is tackling the market with improved heat pump systems for Air Force Base housing. |
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WLBZ-TV
April 3, 2009 - Jasper Wyman & Son
Blueberry Grower Supports Honey Bee Research
The state's largest blueberry producer said without honey bees its industry would be devastated. Throughout the year, bee keepers travel from state to state with their hives pollinating crops.
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boston.com
March 26, 2009 - Jasper Wyman & Son
Maine blueberry company donates to bee research
The president of one of Maine's biggest blueberry companies is in Pennsylvania to present a $50,000 check in support of research into a mysterious sickness that has led to the disappearance of millions of honeybee colonies..
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The Wall Street Journal
May 29, 2008 - Caliper
Finding the Right People to Make the Sale
When Daniel Sheridan came to Extensis Group LLC in 2007, only 18% of potential clients who expressed interest to a sales employee ended up signing on the dotted line.
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BusinessWeek
August 18, 2008 - ThomasNet
Selling Online to Industrial Buyers Overseas
Linda Rigano, director of strategic alliances at ThomasNet, shares online marketing strategies for small businesses selling in international markets.
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Warner in the news
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June 24, 2008
Warner Communications Named Preferred Crisis Managment Firm
"Warner Communications is pleased to be recognized for our long-standing and successful crisis management practice by AIG Excess Casualty." says Carin Warner, agency president and founder. "Our in-depth crisis management knowledge and experience has over the years, provided many clients with the strategies and responsiveness necessary to contain and manage crises. Crisis communications today is more important than ever before in protecting the value of brands." |
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June 6, 2008
Agency President and Vice President Quoted in Boston Business Journal
"In our ads and our discussions with candidates, our telecommuting option is even more compelling in the face of rising gas prices," says Carin Warner, president of the firm."We've been able to attract candidates from as far away as New Hampshire or Maine who want a position with the firm but don't want to make the commute to Boston." |
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February 4, 2008
Warner Gains New Clients
Manchester-by-the-Sea, MA – Warner Communications, a full service public relations/marketing agency, has been retained by two new clients: Sentinel Benefits the 4th largest benefit consulting and administration practice in Massachusetts and OmegaBrite® a pharmaceutical-quality, concentrated high EPA omega-3 fatty acid supplement. |
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September 2007
Agency Announces New Client Win
Manchester-by-the-Sea, MA – Warner Communications, a full service public relations agency, has been retained by The Leary Firefighters Foundation, founded by actor/comedian Denis Leary. |
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August 1, 2007
Our Agency's President Provides Business Building Insights
Have you ever heard the adage,“If your business survives the first two years, then you are well on your way to success?” Well, this may be true on a basic level. If you are hoping, however, to build a sustainable and successful business that goes beyond good to great, here are 10 essentials to keep in mind. |
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Agency President, Carin Warner Quoted in Deliver Magazine
"Be cautious about claiming green credentials," says Carin Warner, president of Warner Communications, a public relations firm in Manchester-by-the-Sea, Mass. Before agreeing to “green” any of her clients, she insists that they hire an outside firm to perform an environmental audit of their processes, products, and suppliers.
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