Warner Communications - strategic integrated communications counsel


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Services

Strategic planning services

  • Positioning and messaging
  • Competitive analysis
  • Focus groups and quantitative research

The BrandVoice

Warner Communicaton's approach..

Press relations

  • Cultivating relationships: print, broadcast, and cyber media; business, consumer, technical, and vertical industry press
  • Proactive ideas program
  • Calendared placements
  • Press tours and briefings
  • Contact database management
  • SEO (search engine optimization)

Crisis Communications

  • Strategic Counsel
  • Crisis Committee Development and Procedures
  • Crisis Scenario Training
  • Crisis Monitoring and Evaluation

Warner Communications offer battle-tested experience and strategic skill to guide companies through rough waters. Warner Communications has been called on to handle crises related to workplace accidents, closures, fires, criminal incidents, health/safety violations, evacuations, layoffs, food safety, labor issues, product recalls and city environmental and development issues.

Analyst relations programs

  • Analyst tours and briefings
  • Ongoing outreach programs

Company launches

  • Startup companies
  • U.S. divisions of overseas companies

Press releases and advisories

  • Planning, writing, distributing, followup

Trade shows

  • Planning, strategy, and support
  • On-site press and analyst briefings

Events

  • Developing and implementing special events
  • Press/analyst relations at events

Speaking opportunity programs

  • Securing high-level speaking platforms
  • Building speaking calendars

Writing services

  • Ghost-writing, placing bylined columns
  • White papers
  • Press materials: backgrounders, biographies, fact sheets, etc.