Roambee is a supply chain visibility & intelligence provider enabling on-time, in-full, in-condition delivery of shipments and assets anywhere in the world. Due to Warner’s long-term partnership with Roambee, they expressed confidence in our capabilities as the ideal partner to introduce its updated supply chain intelligence platform to the AI industry.
Warner created a strategic campaign that would maximize ROI and reach the ideal audience within 10 months. Focused on positioning Roambee’s supply chain intelligence platform in the AI industry, we emphasized its capacity for real-time data collection from assets, shipments, and environmental conditions, providing granular visibility and actionable insights. We developed a robust media relations plan, identified opportunities for the CEO to speak at renowned conferences, and nominated Roambee for recognized awards in the AI space.
Our efforts resulted in securing 60 earned media placements with top business trades. We crafted 12 press releases, 9 contributed articles, and 8 Q&A pieces. Additionally, we wrote the nominations for 6 esteemed AI industry awards that earned Roambee such accolades.