PR Measurement Playbook
Unlock PR Impact: From Outputs to Outcomes
Why Download?
Stop guessing if PR works. This guide reveals essential metrics to track ROI, refine strategies, and drive growth. Warner Communications, B2B visibility experts, shares impact-focused tools for smarter decisions.
Key Metrics at a Glance
Learn to measure:
- Branded Search Volume: Gauge rising awareness.
- Engagement: Assess content resonance.
- Pitch-to-Hit Ratio: Evaluate messaging alignment.
Combine for holistic insights; track trends long-term.Takeaways
- Impact over activity.
- Awareness, quality, effectiveness.
- Long-term > one-off.
Elevate your PR—download for full details.
About Us
Warner is an integrated communications agency that focuses on B2B brand and executive visibility. They work with companies in supply chain, clean energy production, manufacturing, automation, logistics, transportation, AEC, and waste management.
info@warnerpr.com
info@warnerpr.com
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Why Choose Us?
We are not just experts in PR and marketing, we are experts in our clients’ industries. We meet our clients where they are. We create custom processes, strategies, and campaigns to fit each client’s needs, preferences, and goals. We are doers, not delegators. We act as both strategic counsel and do the work.
